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Formatting and Presentation: Submit a well-structured and professionally formatt

by | Nov 23, 2021 | Other | 0 comments

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Formatting and Presentation: Submit a well-structured and professionally formatted document with accurate referencing throughout. Work will be penalised if the standard of language, numeracy or presentation adversely affects the quality of the work. The report should be written in the third person. Penalties will be applied where the submitted work excessively exceeds restrictions on the length or words or where the work fails to acknowledge sources.
Assignment: As a result of Covid-19, the global fashion environment is experiencing major structural change, triggering fashion brands to rethink and future-proof their strategy. Write about the brand ‘Louis Vuitton’ and as a consultant to the brand, conduct a comprehensive analysis of Louis Vuitton current position and suggest recommendations to help them survive and thrive post-covid. Your report will culminate in a summary of your recommendations accompanied by references and appendices. To achieve this task, you are required to produce a report adopting the following structure:
Introduction
Overview of Brand
Fashion Retailer Profile & Strategy
Analysis of Fashion Retail Market
Current Challenges & Trends
Supply Chain & Merchandise Management
Customer Strategy
Marketing
Retail Strategy
Management & Control
Conclusion & Priority Recommendations
Appendices 1-4 (optional)
Reference List (Ensure pages and all sections are numbered)
Appendices should be used with careful thought and consideration using a maximum of 4 single-sided pages.
The assignment should feature a wide and balanced range of academic as well as credible industry sources. The report should make use of a clear structure to guide the reader through the use of headings and subheadings informed by your learning across the module as well as feature an executive summary along with tables, figures, and accompanying images throughout the document. The submitted assignment should also include and apply theories taught on the module as well as those identified from your wider reading and research.
(2500 Words)

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