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Learning Goal: I’m working on a marketing discussion question and need an explan

by | Aug 31, 2022 | Marketing | 0 comments

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Learning Goal: I’m working on a marketing discussion question and need an explanation and answer to help me learn.
Please complete the following discussion assignment. Please use in-text citation and include a reference list. I have include course material and lecture note for the assisgnment.
Loyalty Programs
Think about your favorite loyalty program.
Briefly describe the program, what it does, and how it is used.
What are its benefits to the customer and the marketer?
How does the program entice the customer to keep using it?
How does it impact the competitive landscape?

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