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Assigned reading: hitt, m.a., li, d. & xu, k. (2016) international strategy: from local to global and beyond, journal of world business, 51(1), 58–73.

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Assigned Reading: Hitt, M.A., Li, D. & Xu, K. (2016) International strategy: From local to global and beyond, Journal of World Business, 51(1), 58–73. (BB).
The case facilitates discussion on (1) entry strategies adopted by Starbucks while entering an emerging market; (2) localization strategies of Starbucks; and (3) sustaining and increasing profits from its Chinese operations
Read the case carefully and share your analytical response/opinion (300-500 words) on any of the discussion points listed above via this thread.

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