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Explain why readers would be interested in or could benefit from each story idea.

by | Nov 13, 2022 | Public Relations (PR) | 0 comments

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Your task
You are the public relations director for a pediatrician’s office. The doctor you work with is often called upon by local media to talk about children’s health issues.
Summer is coming up, and you’re proactively looking for some story ideas you could pitch to the Dallas Morning News.
For this discussion, identify FIVE newsworthy story topics that would suit your doctor’s expertise, coincide with the season and be relevant to readers of the Dallas Morning News. Explain why readers would be interested in or could benefit from each story idea. Give details! Do not provide ideas for special events or activities done by the doctor’s office. (For example, you wouldn’t propose a story about the doctor’s office providing free sunscreen samples.)
Remember, these stories must pertain to the summer months (June -mid August). Story ideas that can be considered year-round will not be accepted. You do not have to write these stories. I am interested solely in the story ideas and why they’re a good fit for that particular time period.

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